Agenda
June 11

Day 1, Tue
June 12
Day 2, Wed
09:00-10:00
Networking and Breakfast
Grab your badge, take a moment to review the schedule and venue layout, and mingle over breakfast with fellow attendees before the hustle begins.
10:00-10:15
Chairperson Opening Remarks
10:15-10:50
Don’t Do These 7 Things When Breaking into the United States

Join this candid presentation and Q&A with Poya Osgouei who helped a dozen or so companies like Automile, HackerRank, PlatoHQ expand into the United States as an early sales hire. Poya will share the top common mistakes he sees global companies make when breaking into the United States with guidance on how to avoid them. 

11:00-11:35
Personal Growth as a CEO

Over the last 8 years running Grip, Tim has done one new thing a year for personal growth, examples include stand-up comedy, acting classes, 10-day silent retreat in Monastery in Nepal. In an extremely wide-ranging talk, Tim will cover what he has learned over the years and why this is so important as a CEO. Because we can only connect the dots looking backwards.

11:40-12:15
Launching soon
12:25 - 13:00
10 Things We Learned Building Enterprise Saas
Enterprise software has a bad rap. It’s expensive, clunky and bloated. We believe enterprise software should be beautiful and user-centric. In this journey, we learned a lot. And we want to share it with our SaaS comrades.
CEO and Co-founder @ Farseer
13:00-14:30
Lunch Break
Power up your lunch break with a side of networking and a dash of SaaS insights!
14:30-15:05
Launching Soon
15:15-15:50
The Journey to $10M ARR: Lessons from ChartMogul Benchmark Data​

Growing a SaaS company is difficult – only 13% of SaaS businesses ever make it to $10M ARR. ChartMogul analyzed how these successful companies grew, and what set them apart from the rest. Sara will do a deep dive analysis of how SaaS businesses grow from zero to $30M ARR and beyond. 

15:50-16:10
Break
Pause, refresh, and mingle before we dive back into the SaaS excitement!
16:10-16:45
How CAKE.com Grew to Over 7M Users Without Venture Capital

In this session, Nenad Milanovic, a founder and CEO of CAKE.com, will share the secrets behind CAKE.com success, including building a globally recognized tool, developing two more successful products, staying bootstrap and cultivating a strong company culture with more than 400 employees from all over the globe.

Founder @ CAKE.com
16:55-17:25
The Evolution of HR SaaS: How Ongoing Changes in the Workplace Shape the HR Technologies.
Co-Founder @ Orgnostic
CEO @ Luppa
CEO @ Talentlyft
17:30 - 18:05
Launching soon
10:15-10:50
How I Closed a 7-Figure Deal: A Primer in Multi-threading, MAP and Corp. Politics.
This workshop delves into the intricate art of securing a 7-figure deal, focusing on multi-threading strategies, mastering the Mutual Action Plan (MAP), and navigating corporate politics. Participants will learn advanced techniques in deal closure, leveraging relationships, and strategic planning to excel in high-stakes negotiations.
11:00 - 11:35
How to Build and Launch a 5 Million Dollar SaaS in a Month? - Lessons From the Best SaaS of 2022 via Product Hunt
Discover the blueprint for building and launching a $5 million software product, drawing on key lessons from 2022’s best SaaS. This session will be your fast-paced guide through the key strategies, rapid development techniques, and effective marketing tactics that propelled a startup to become known in a crowded space quickly.
11:45-12:15
How to Break in to SAAS Sales Career
Explore the early days of three sales experts as they merge past experiences with present knowledge to guide you into the world of SaaS sales careers. Insights, hacks and challenges coming your way.
12:25 - 13:00
Financial Mastery for SAAS Success: Navigating Growth and Global Challenges

Discover key financial strategies for SaaS growth, covering fundamental financial knowledge, strategic planning, and cash flow management. Learn cost control tactics, essential KPIs for business health, and how to optimize international payments, ensuring your SaaS company thrives in a competitive, global marketplace.

13:00 - 14:30
Power up your lunch break with a side of networking and a dash of SaaS insights!
14:30 - 15:05
Customer Success vs Customer Support: Why Distinguishing Between to the Two Is Critical to Growth

There are two ways to grow your SaaS business — get more customers and increase the amount your current customers pay. The latter requires a nuanced, intelligent strategy that distinguishes between customer success and customer support. Learn how to hire the CS right talent and build impactful revenue-focused playbooks to reduce churn, ensure customers are getting enough value from your product, and drive expansion revenue

15:15
From 2 to 10 Million in ARR: What’s Marketing Got to Do With It?
Join us as we discuss tactics, lessons learned, and actionable takeaways from our 2.5-year journey to 10M. From customer acquisition to market positioning, we’ll cover how marketing can be the driving force behind exponential growth.
15:50 - 16:10
Pause, refresh, and mingle before we dive back into the SaaS excitement!
16:10-16:55
Pricing Speed Roasting Vol. 1

Have you ever wondered what it would be like to have your pricing page dissected? This is your chance! We’re inviting you to a unique workshop where we’ll teardown your price list as an example for all participants. With real-life examples, we’ll reveal the most common mistakes that often harm your business. And the best part? You’ll learn how to avoid them!

Krzysztof Szyszkiewicz
Head of Delivery, Partner
@ Valueships
17:05-17:40
State of the SaaS Market

Gain key insights on the current state of the SaaS market taken directly from the ProfitWell Subscription Index which tracks $36bn of SaaS & subscription company ARR in real time. Andrew will look at where we have come from, where the market stands right now, and what the rest of 2024 and beyond might hold.

09:30-10:15
Networking and Breakfast
10:15-10:50
Launching soon
Founder @ Productive
11:00-11:35
You Only Need to Solve a Burning Pain Point To Grow to €20+ Million in ARR

When I was starting, there was just a stressed out computer science student struggling to manage multiple jobs on top of a full course load. So he built a little app to keep track of it all which he imaginatively called Todoist.

Founder & CEO @ Doist
11:40-12:15
How to Exit Your SaaS
Over the last 8 years running Grip, Tim has done one new thing a year for personal growth, examples include stand-up comedy, acting classes, 10-day silent retreat in Monastery in Nepal. In an extremely wide-ranging talk, Tim will cover what he has learned over the years and why this is so important as a CEO. Because we can only connect the dots looking backwards.
12:25 - 13:00
How Do You Know When To Give Up On Your Idea?

As someone who’s built multiple products, Senad has failed with some, succeeded with some, wasted unnecessary time with some, and was lucky enough to be resilient with some. After 15 years of building, he’ll give you his take on evaluating when/if you should give up on an idea.

13:00-14:30
Lunch Break
Power up your lunch break with a side of networking and a dash of SaaS insights!
14:30-15:05

Launching soon

15:15-15:50
Launching soon
15:50-16:10
Break
Pause, refresh, and mingle before we dive back into the SaaS excitement!
16:10-16:45
Non-obvious Ways to Grow in 2024

Join Andrew Davies, CMO at Paddle to dive into an exploration of growth levers; especially the ones you might not have considered. Using insight from thousands of software businesses, Andrew will lay out a framework for thinking about growth, and get into the detail of what’s working right now.

16:55-17:25
Launching soon
10:00-10:35
Crafting Growth: Navigating SaaS Sales From Founder to Team Dynamics

Beginning with founder-led strategies and evolving into the dynamics of building and leading a sales team, this presentation covers key insights for sustained growth in the competitive SaaS landscape. Topics include identifying target markets and ICPs, optimizing pricing models, implementing scalable sales processes, and nurturing a high-performing sales culture.

10:45-11:20
The Product Launch Playbook for 2024.
Explore the early days of three sales experts as they merge past experiences with present knowledge to guide you into the world of SaaS sales careers. Insights, hacks and challenges coming your way.
11:30-12:15
Pricing Speed Roasting Vol. 2

Have you ever wondered what it would be like to have your pricing page dissected? This is your chance! We’re inviting you to a unique workshop where we’ll teardown your price list as an example for all participants. With real-life examples, we’ll reveal the most common mistakes that often harm your business. And the best part? You’ll learn how to avoid them!

12:25 - 13:00
Launching soon
13:00-14:30
Power up your lunch break with a side of networking and a dash of SaaS insights!
14:30-15:15
Not All Sales Strategies are Created Equal
Join us as we discuss tactics, lessons learned, and actionable takeaways from our 2.5-year journey to 10M. From customer acquisition to market positioning, we’ll cover how marketing can be the driving force behind exponential growth.
15:15 - 15:50

PLX - from Product Led Growth to Sales, Marketing and Culture

PLX – from Product Led Growth to Product Led Sales, Marketing and Culture” explores how embracing product-led principles can help the business on the transformative journey, by creating a competitive asset far more robust and difficult to replicate than mere self-signup growth tactics PLG is usually associated with

15:50-16:10
Pause, refresh, and mingle before we dive back into the SaaS excitement!
16:10 - 16:45
Launching Soon
16:55-17:30
Building Atomic Networks: A Practical Guide

Building a marketplace is challenging. Building a marketplace + SaaS model can be even harder. Instead of covering a city, country or a continent, what helps is to think about atomic networks. This talk is all about how we launched Turneo and how atomic networks theory helped us pick and choose locations and launch customers.

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